Holy moly, it’s Frisk #061! And you know what sixty-one means… it’s the sixth Euler zigzag number, the international dialling code for Australia, a brand of tobacco, the number of points required to win a game of cribbage, the catalogue number of a double-spiral galaxy in the Pisces constellation, and it’s a Keith number (which is a real thing). Oh, and Highway 61 Revisited was the album with which Dylan rewrote the concept of the pop single with the six-minute ‘Like a Rolling Stone’.
Stow the crones, it’s only Frisk #060. And 60 is a corker of a figure – it’s a diamond wedding anniversary, the maximum number of marbles in Chinese checkers, the highest possible score to achieve with one dart in, er, darts, the number of home runs hit by Babe Ruth in 1927, and it’s a number intrinsically linked with buckminsterfullerene (or ‘bucky-ball’), which is so hideously complex that you might have to look it up...
Want to work at LB LDN? We've got some corking opportunities right now - click through for details...Continue reading...
Our latest integrated campaign for McDonald's is all about 'what matters to people' - celebrating the reassuring and often surprising stories about the positive impacts of the brand.
This latest ad highlights the importance of working with British & Irish farmers who care about the welfare of their livestock and the quality of their produce - because these are all things that really matter to McDonald’s customers.
Hot off the Arc presses, we have here the latest issue of remarc - their monthly round-up of all things sponsorship, partnership and so forth. Click through to see a massive high-five, some dreadlocks, and a bit of spandex: http://joom.ag/6V9b
Goodness gracious, it’s Frisk #059 already. And you know what 59 means? That’s right, it’s the number of stellations in an icosahedron. (Distinctly remember learning that from a Christmas cracker last year. My gran bought them from Lidl, they were… esoteric.) It’s also the Interstate that runs from Louisiana to Georgia, the other name for the Queensboro Bridge (just ask Simon & Garfunkel), the number of days in two lunar months, and a number worn on badges by American feminist activists in the 1970s to symbolise that women earned 59 cents to an equally qualified man’s dollar. Oh, and ‘The ’59 Sound’ was an album by The Gaslight Anthem, which sounded a lot like middle-years Springsteen.
Our new 'Imagine That' campaign for Kellogg's Rice Krispies celebrates children’s unique and charming take on the world; this first ad, 'Dinosaur', is narrated by and stars five year-old Toby Jones. It features wooden dinosaurs, CGI Rice Krispies, and a Jurassic jungle soundscape that'll put a little smile in your heart. Look:
Pip pip, it’s Frisk #058. And unless you’ve been living in a crevice in the Mojave desert with no contact with the outside world and patchy wi-fi, you’ll know that the first Frisk of the month is always a themed special edition. The theme this month? SPONSORSHIP.
So click through to read all about our work with McDonald's and The FA, behind the scenes at the World Cup, some insights into 'ambush marketing', and much more besides... http://bit.ly/SponsorFrisk