Our latest work for McDonald's UK addresses an issue of trust: specifically, 'Just what is in a McDonald's beefburger?'
The answer, you'll be pleased to hear, is 'Exactly what you'd hope to find'. Look:
This month's issue of remarc - Arc's commentary roundup on the world of partnerships and suchlike - is jam-packed with interesting titbits this month: confusingly renamed Tube stations, altruistic coffee, some balloons... dive in! http://bit.ly/remarc0515
Holler's fresh new campaign for Panache centres around the disheartening discovery that '75% of women feel there are not enough female role models'; using half a dozen inspirational models for the lingerie brand - including a Paralympic athlete, a positive body image spokeswoman, and a nurse tackling the ebola epidemic - the entire lingerie advertising dynamic has been turned on its head. Read all about it here in the Metro.
Stripe me pink, it’s Frisk #092! And 92, of course, is the number of letters in the world’s longest place name (according to the Guinness Book of World Records), which is Taumatawhakatangihangakoauauotamateaturipukakapikimaungahoronukupokaiwhenuakitanatahu. It’s also the first car that Saab mass-produced, a series of Beretta semi-automatic pistols, and the total number of Johnson Solids that exist. (That’s not as dirty as you think, they’re convex polyhedrons.)
Holler & Leo Burnett London scooped an amazing five awards for the Always 'Like A Girl' campaign last week. Laura Jones and Nick Bygraves proudly received them, and The Drum stuck a camera into their faces after each one - check out the unalloyed joy on their little mugs:
We've created an outdoor print campaign for McDonald’s UK to promote the roll-out of their dual lane Drive-Thru service. Situated in close proximity to a number of converted restaurants, the posters each feature two different vehicles, juxtaposed to create something unexpected and eye-catching. Well, 'unexpected' depending on where you live and what people in your neighbourhood are likely to be getting up to...
You can see all five ads here.
Fans of democracy will presumably be aware that there’s a general election coming up. Miliband’s got the bacon sandwiches in, Farage has another pint on the go, Cameron’s waiting at the counter of Pieminister and Clegg is, er, standing at the back somewhere, possibly. Sturgeon is a kind of fish, and Wood & Bennett are a Shoreditch folk duo. Or something.
Perhaps you’d like some proper facts? Well, luckily for you we’ve prepared this FRISK ELECTION SPECIAL. It’s packed to bursting with intriguing titbits: what politicians can learn from advertising (and vice versa), the culture of voting as it applies to women and to youth, a social media angle, a data angle, a creative angle… lots of angles, each pointier than the last. READ THIS! SHARE IT AROUND! WOO, POLITICS!