Current vacancies - July '14

Want to work at LB LDN? We've got some cracking opportunities right now - click through for details...

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29th July 2014 0 comments

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RMHC: 'Here's to what matters'

Launching today is our latest McDonald's ad in support of Ronald McDonald House Charities, the independent charity that builds and runs houses near children’s hospitals throughout the country, enabling parents to stay close to their sick children.
This is part of a wider campaign centred around how McDonald's is driven by 'what matters to people' - focusing on the reassuring, sometimes surprising, stories about the positive impact the brand has, from supporting community football initiatives to ensuring responsible food sourcing.
We do hope you like this new 'Dad's voice' piece for RMHC, we put a lot of heart into it.

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25th July 2014 3 comments

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  • Work,
  • McDonald's,
  • RMHC

Frisk #056

homey

Blow me tight, it’s only bloomin’ Frisk #056! And everyone knows about the number 56, right? It’s the number of curls Shirley Temple had in her hair (her mother made sure of it), the name of a town in Arkansas, the number of Aubrey holes in the first stage of Stonehenge, the atomic number of barium, the sum of the first six triangular numbers (making it a tetrahedral number, of course), and the number of consecutive Yankees games in which Joe DiMaggio had a base hit. Obvs.

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23rd July 2014 0 comments

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Britain's Lost Women

girlsummit

In support of the Girl Summit, Leo Burnett Change worked with Cosmopolitan magazine to create a campaign to remember Britain's lost women - putting victims of honour killings in the spotlight. Our creative work ultimately resulted in two submissions; one encased in a plastic bag to draw a parallel between the bags that magazines often come in and the tragic case of Shafilea Ahmed, and the other overlaying an endearing image of motherhood with a devastating potential future. You can read all about it here.

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22nd July 2014 0 comments

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How to remain creative in a post-'always on' world

21seconds

...that was the title of our Global Head of Social & Mobile James Kirkham's presentation at last week's Figaro Digital conference. He's got 21 slides, 21 seconds, barely any time to breathe... click here and see, it's a rollercoaster ride.

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22nd July 2014 0 comments

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Frisk #055

soundhawk

Butter my parsnips, it’s Frisk #055! And we all know about the number 55, right? It was the controversial 1974 National Maximum Speed Limit in the USA that sparked the ‘I can’t drive 55’ backlash; it’s also an Albanian newspaper, the number of the TV Nuevo León channel in Mexico, the atomic number of caesium, and a Kasabian b-side. Of course.

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16th July 2014 0 comments

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Frisk: POPULARITY

friskpopularity

Snakes alive, it’s Frisk #054! And, excitingly, we’ve got a special themed issue on our hands. The theme this month? POPULARITY, that’s what. (Popularity as it relates to brands and stuff, obvs – we’re not going to be reviewing Heathers or anything.)
There's all kinds of good stuff within - our own proprietary brand popularity insights, views from our Planners, thoughts from our associates, it's all very intriguing. CLICK ME

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14th July 2014 0 comments

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#dontcrosstheline

8 million UK residents watching the World Cup final last night were likely to have been having a few drinks.
We harnessed the cultural icon of the tournament - the referees' disappearing spray - to get across a different message: Don't cross the line. Don't drink and drive.

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14th July 2014 0 comments

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