Frisk #179

Negative covfefe, it’s Frisk #179! That’s the number of days in a non-leap year that are even-numbered. [shrug]


blaze

Blaze unterns
Everyone’s on social media in 2017, that’s just a fact. Even your grandma’s on Facebook. But it’s also a fact that, having never lived in a world without social media, Generation Z are the undisputed masters of the medium. Just check out this astounding illustration of how teens use Snapchat
It’s for this reason that US fast food chain Blaze Pizza has set up a program to recruit a bunch of Gen Z ‘unterns’ – their role is to step in during the school holidays to teach senior management about creating and sharing content, and basically provide a real-world view of how young people actually interact.
Interestingly, these youngsters will all be housed together in an apartment near to Blaze HQ, which suggests that maybe it’s really a reality TV series in itself, like MTV’s Real World, or… some reference that isn’t from the nineties.
http://www.marketwired.com/press-release/blaze-pizzas-summer-unternship-program-rewrites-the-rules-2218598.htm


Free castles
There are numerous downsides to living in a castle. They’re quite expensive to heat in winter. You’re legally liable if the postman falls in your moat and drowns. You’re susceptible to Norman invaders. Still, if you were given a castle for free, you’d probably put up with it.
Stunningly, that’s a very real possibility in Italy. The ‘Strategic Plan for Tourism Development’ will see 103 historic buildings given away for free… on the proviso that the new curators turn them into proper tourist attractions.
It’s not just castles – the scheme also includes monasteries, convents, farmhouses and schools, all of which can be found in parts of the country that aren’t exactly tourism hotspots. So the deal is simply to bring some cash-rich outsiders in Bermuda shorts into the more obscure corners of the Italian countryside, in exchange for a free old house. How hard can that be?
http://www.telegraph.co.uk/travel/destinations/europe/italy/articles/free-historic-buildings-italy-tourism-scheme/


Office cats
We’ve been campaigning for years to get an office cat. This could finally be the evidential push the scheme requires to scamper into fluffy motion…
It seems that Japanese businesses are wholeheartedly embracing the idea of office pets, on the logic that they reduce blood pressure and improve heart health, and generally do a lot to reduce stress levels. This has particular relevance in Japan, where karoshi (literally ‘overwork death’) is on the rise and a fifth of the workforce are working 49-hour weeks and beyond.
IT firm Ferray has brought in an office cat policy, encouraging employees to bring their feline friends to work, while Oracle has a sheepdog working as a ‘greeting and healing ambassador’. The potential here is limitless.
http://www.thenational.ae/world/east-asia/office-cats-eat-sleep-and-work-in-japan-firm-to-counter-stress

Daniel Bevis, Senior Knowledge Editor

31st May 2017

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